Brand Marketing

What Are Instagram Bots And Should You Be Using Them?
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Posted 9 April 2019

What Are Instagram Bots And Should You Be Using Them?

By Holly Godfrey Instagram could be an invaluable tool for your company – but on a platform with 25 million other business accounts, it’s hard to stand out from the crowd. In an ideal world, you’d draw in thousands of followers with your engaging, on-brand content – and that is possible –...

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Why Is Content Marketing So Important To Brands?
admin by admin
Posted 19 March 2019

Why Is Content Marketing So Important To Brands?

Content is one of the most important tools brands can use nowadays for a wide set of reasons, whether it’s to create awareness or brand health, content marketing is the new form of marketing and there’s plenty of reason to embrace it. Companies are now using content to do more than create...

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DOTF Blog: What We Talk About When We Talk About Graphics
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Posted 5 February 2019 | campaign, dotf, 3D, advertisement, blog, creative, graphics, videos

DOTF Blog: What We Talk About When We Talk About Graphics

What we now classify as a “video” is really made up of a multitude of elements – and graphics are some of the most significant elements. But what do we mean by “graphics”? When you’re reading a treatment or quote, what does “graphics” cover? At DOTF, we use the term “graphics” to refer to...

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What is Content and why do I need it?
admin by admin
Posted 18 December 2018 | content, content agency, dotf, google, video

What is Content and why do I need it?

We want to have a chat about the c-word. No, not that one. We want to talk to you about content. In the world of digital media, it seems everyone is creating content. Where once you’d see copywriter, filmmaker, photographer or blogger, you’ll find ‘content creator’. And of course, everyone...

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Tips On Posting On Instagram For Businesses
admin by admin
Posted 20 November 2018 | aesthetic, behind the scenes, hashtag, instagram, photos

Tips On Posting On Instagram For Businesses

Brand’s relationship with Instagram goes further than announcing that you had avocado on toast for your breakfast. After all, with over 800 million users on this app, Instagram has become the unofficial launching pad for many marketing campaigns. Ranging from small startups to independent...

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How to Make Content Work For You
admin by admin
Posted 7 November 2018 | advertising, content, dotf, marketing, brand marketing

How to Make Content Work For You

Social media has become the most common Internet-based activity, created a new form of social engagement and become a legitimate form of communication and connection, not only person-to-person but brand-to-audience. The core of this connection is sharing by personal referral, with content – and...

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