PlayAIR
The Song Room

Department Of The Future were commissioned by The Song Room to create a TVC on their PlayAIR campaign to be broadcast nationally. Working with Jimmy Barnes, we developed, created and executed this campaign within a week. We were able to organise a shoot with Jimmy and his band and shoot all of the video content within a day, Jimmy’s daughter, Mahalia, directed the shoot.

The TV commercial had a comedic edge and championed the PlayAir project, encouraging people to get involved at their local JB Hi-Fi stores.