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Posted 9 October 2018 | marketing, Adidas, Apple, brand marketing, Coke, online, technology, Tinder, Village Roadshow, WePay

Successful Guerilla Marketing Campaigns

Guerilla marketing involves high energy and imagination focusing on grasping the attention of the public at a more personal and memorable level. They are concepts that think outside the box – but what truly distinguishes guerrilla marketing from mere public stunts is cost-effectiveness.  Jay...