About Us
ABOUT US
ABOUT US
Department of the Future has over 16 years of experience in providing strategic and creative services to brands and organisations, big and small, across a wide range of industries.
We harness the power of authenticity and humanity to develop strategy which connects brands with their audiences to create communities – supported by emerging technology, lateral thinking and unique, impactful comms that are agile, responsive and relevant.
With a background in music and fashion, DOTF quickly became known for our ability to connect with a contemporary audience through innovative strategy and authentic storytelling. We established our reputation in the entertainment and education sectors for our first few years. We’ve since executed successful projects for a range of national and global brands, from emerging organisations to household names.
We focus on strategy, planning and creative, incorporating decades of experience across our core team in working with brands to leverage their identity and community to create the most authentic and effective connections with their audience.
OUR CORE VALUES
OUR SERVICES
People First
We work with people from all walks of life, internally and externally. Good work comes from hard work, not how you identify, or where you are from.
Agility
We embrace being nimble, proactive and agile with our work.
Respect
We support and respect different perspectives. We encourage respecting different points of view as it makes us and our work stronger.
Open-minded
We care about our growth in our knowledge, and therefore are always seeking to grow in our development in order to keep our offers and services current, if not cutting edge!
Brand Strategy
- Brand Identity Development
- Brand Positioning
- Brand Messaging
- Brand Architecture
- Rebranding
- Brand Equity Management
Planning
- Market Research
- Strategic Planning
- Media Planning
- Campaign Planning
- Content Planning
Marketing and Sales
- Digital Marketing
- Sales Enablement
- Lead Generation
- Performance Marketing
- Public Relations
- Event Marketing
Integrated Campaigns
- 360 Degree Campaigns
- Omnichannel Marketing
- Product Launches