Glow Campaign

We created a campaign that comprised of a range of content to address different concerns, including a beautiful brand video, showing best use and emphasising family, friends and sharing times around a firepit. This video established a premium community feel, which was supported by a series of online “how to” videos, demonstrating how to correctly and safely DIY a Glow firepit.

We also created a series of cooking videos, featuring Colombian and other cuisine, to highlight the multiuse options that come with a Glow firepit. All of this content was supported by socials cutdowns for multiple platforms.