Major Transportation Infrasctructure

As a preferred supplier, we worked closely with the MTIA team across this project, creating a massive suite of content for use across multiple platforms in order to correctly target the university graduate market across a range of roles.

Shooting in our on-site studio, we provided talent coaches to get genuine and authentic messaging from the current graduates we were using as talent, as well as capturing genuine expressions for more formal portraits required for print and digital collateral. In addition, our team captured the grads behind-the-scenes, adding footage that humanised the talent.

Our post-production team combined animation, footage, archival, voiceover and more into a campaign of cohesive content with over 36 pieces delivered – each with heavy graphic – in the tight time frame reqiured by the client.